ACCOUNT MANAGEMENT SKILLS

Course includes:

  • Traits & characteristics of a dynamic account manager – what sets them apart?
  • Difference Between a Sales Call & a “PR Call”
  • Implementation, Planning & Penetration
  • Meeting Management
  • Time Management & Delegation (internal & external factors)
  • Utilising the “Minutes Theory” in your Account Management Activities
  • Power, Politics & Influence
  • Understanding the Value of Data Collection
  • Project Planning & Implementation of an Account Management Strategy


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